SCHOOL OF MANAGEMENT SCIENCES
DR. YUSNITA BINTI YUSOF
SENIOR LECTURER
PhD Management (UniSZA), M.Sc. in Management (Human Resource Management) (UMT), BSc (Hons) Human Resource Development (UNIMAS).
Contact Information
Primary Email:
yusnitayusof@unisza.edu.my
Office Phone:
09-668 8292
Office Address:
School of Management Sciences
Faculty of Business and Management
Gong Badak Campus
Universiti Sultan Zainal Abidin
21300 Kuala Nerus, Terengganu
Research Interest:
Management, Human Resource Management, Tourism Management, Green Tourism, Leadership, Customer Behavior
Journal Article
1. Mediation of Inventory Control Practices in Proficiency and Organizational Performance: State-Funded Hospital Perspective (2021), Uncertain Supply Chain Management, pp. 89-98, ISSN: 22916822 [Indexed by: Scopus – Co-author]
2. Mediating Effect of Integrated Systems on The Relationship Between Supply Chain Management Practices and Public Healthcare Performance: Structural Equation Modeling (2020), International Journal of Management and Sustainability, pp. 148-160, ISSN: 23060662 [Indexed by: Scopus – Co-author]
3. Effects of Environmental Awareness on Green Practices: a Study Among Homestay Operators in Selangor (2020), International Journal of Academic Research in Business and Social Sciences, pp. 905-916, ISSN: 2222-6990 [Indexed by: ERA – Main Author]
4. Knowledge Management as a Strategic Tool in Organization Performance: a Riview of Literature (2020), Internasional Journal of Disaster Recovery and Business Continuity, pp.283 – 290, ISSN: 2005-4289 [Indexed by: Other Index – Co-author]
5. Evaluating Effect of Workforce Diversity on Employee\’s Innovativeness: Testing Mediation and Moderation Model (2020), Internasional Journal of Disaster Recovery and Business Continuity, pp. 273 – 282, ISSN: 2005-4289 [Indexed by: Other Index – Co-author]
6. Exploring The Dimensions Using Exploratory Factor Analysis of Disruptive Factors and Inventory Control (2020), The Economics and Finance Letters, pp. 247-254, ISSN: 23126310 [Indexed by: Other Index – Co-author]
7. Analysis of Demographic Factors on Perceptions of Inventory Managers Towards Healthcare
8. Performance (2020), The Economics and Finance Letters, pp. 289-294, ISSN: 2312-6310 [Indexed by: Other Index – Co-author]
9. Level of Green Practices Among Hotel Guests in Malaysia (2020), International Journal of Research in Engineering, Science and Management, pp. 118-120, ISSN: 2581-5792 [Indexed by: Other Index – Main Author]
10. An Initial Research: The Level of Environmental Awareness and Knowledge Among Homestay Operators in Selangor, Malaysia (2019), International Journal of Recent Technology and Engineering, pp. 452-455, ISSN: 22773878 [Indexed by: Scopus – Main Author]
11. The Effect of Automation and Workload on Staff Productivity in Under Developing Country in Guinea: a Conceptual Study (2019), International Journal of Academic Research in Business and Social Sciences, pp. 924 – 936, ISSN: 2222-6990 [Indexed by: ERA – Co-author] 11. Statistical Approach in Exploring Factors of Documentation Process and Hospital Performance: a Preliminary Study (2019), American Journal of Innovative Research and Applied Sciences, pp. 306-310, ISSN: 2429-5396 [Indexed by: Other Index – Co-author]
12. Issues in The Hospitality Industry in Malaysia (2018), International Journal of Academic Research in Business and Social Sciences, pp. 620 – 627, ISSN: 2222-6990 [Indexed by: ERA – Main Author]
13. Sustainable Tourism: The Moderating Effect of Tourists’ Educational Background in The Relationship Between Green Practices and Customer Satisfaction (2018), International Journal of Engineering & Technology, pp. 21-27, ISSN: 2227-524X [Indexed by: Other Index Co-author]
14. Songket: The Linkage Between Heritage and Tourism in Malaysia (2018), Asian People Journal, pp. 207-216, ISSN: 2600-8971 [Indexed by: Other Index – Main Author]
15. The Influence of Green Practices by Non-Green Hotels on Customer Satisfaction and Loyalty in Hotel and Tourism Industry (2017), International Journal of Green Economics, pp. 1-14, ISSN: 17449928 [Indexed by: Scopus – Main Author]
16. Green Image Implication Towards Customer Satisfaction and Customer Loyalty in The Malaysian Hotel Industry (2017), International Journal of Research in Social Sciences, pp.144-161, ISSN: 2249-2496 [Indexed by: Other Index – Main Author]
17. Towards Sustainable Environmental Management Through Green Tourism: Case Study on Borneo Rainforest Lodge (2017), Asian Journal of Tourism Research, pp. 123-143, ISSN: 2465 5023 [Indexed by: Other Index – Co-author]
18. Environmental Management Practices in The Tourism Industry in Malaysia (2016), Man in India, pp. 5241-5252, ISSN: 00251569 [Indexed by: Scopus – Co-author]
19. Organisasi Pengurusan Program Homestay di Malaysia: Isu dan Cabaran (2013), Journal of Business and Social Development, pp. 149-159, ISSN: 2289-2915 [Indexed by: Other Index –Main Author]
Chapter in Book
1. Awareness of Environmental Issues Among Consumers in The Malaysian Hotel Industry, Driving Green Consumerism Through Strategic Sustainability Marketing (2017), IGI Global Business Science Reference (an imprint of IGI Global), pp. 1-22 , ISBN: 9781522529132 Main Author
Principal Investigator
1. Kesan Kesedaran dan Pengetahuan Alam Sekitar Terhadap Amalan Hijau: Kajian Dalam Kalangan Operator Homestay di Selangor, Geran Dalaman Universiti, University (2018), Grant Value: RM9,000
Co-Researcher
1. Covid 19: Rancangan Pembangunan Kelestarian Bagi Menghadapi Cabaran Industri Pelancongan di Terengganu, Geran Agensi Luar, Government (2020), Grant Value: RM17,000
2. Kiosk Pencetak Layan Diri (myeziprint), Geran Industri, Corporate (2020), Grant Value: RM15,000
3. Membina Indeks Keupayaan Kembara (travel Ability Index) Menggunakan Teori-Teori Sosial Berkaitan Lanjut Usia (social Theory of Aging) Dalam Kalangan Pelancong Warga Emas., Skim Geran Penyelidikan Fundamental – Frgs, Government (2019), Grant Value: RM89,000
1. MSH20203 – Human Resource Management, SEM I 2020/2021,
2. NDN30802 – Human Resource Management, SEM II 2019/2020, 3. MSD10702 – Office Management (elective), SEM II 2018/2019,
3. MSS22203 – Human Resource Management, SEM II 2018/2019,
4. MSD10403 – Islamic Business Ethics, SEM I 2018/2019,
5. MSD10103 – Fundamental of Business, SEM PENDEK 2018/2019,
1. Silver Medal Mpi 2018 (2018), Pentrip, Minggu Penyelidikan dan Inovasi 2018 (mpi\’18) –Member